• LIFESTYLE

    TYR Sport Takes on Captiva Island with Helen Owen and Madi Louch

    With our newest Spring/Summer collection in tow, we packed our bags for some sun, sand and salt. Jetting to the beautiful beaches of Captiva Island, we were ready to explore everything this seaside paradise has to offer. And who better to join in on the fun than up-and-coming “it girls” Helen Owen and Madi Louch? With a combined audience of over 1 million followers on Instagram, Helen and Madi know a thing or two about taking an awesome picture. As an aspiring designer, Helen has an eye for style. While, Madi, the trendsetting DJ, can definitely rock a bikini. Whether it’s a snorkeling trip offshore or a few hours of…

  • LIFESTYLE

    Enjoy Your Memorial Day in Style

    The holiday weekend is almost upon us, and for members of the TYR family residing in the states, that means it is time to celebrate. To help you enjoy the first hints of summer in style, we’ve got some products you will love. Regardless of your plans (or adventures) check out the some of the images below, or visit us online to shop!  Skim boarding on the beach? Check out our Men’s Lifestyle section. Whether it’s a pre-party workout, a game of beach volleyball or relaxing by the pool with friends, look great and feel comfortable in our Women’s Active Collection.